Basically, you submit your unpublished book of 50K words or more. After a short review period (to make sure your book is acceptable), you get a Kindle Scout “Campaign Page,” that includes the first 5000 or so words of the book. Readers nominate their favorites, and at the end of the 30-day campaign, the Kindle Scout team selects books to publish. From the FAQs:
“Nominations give us an idea of which books readers think are great; the rest is up to the Kindle Scout team who then reviews books for potential publication.”
If a book you nominated gets a Kindle Scout contract, you receive a free copy of the ebook. But you can only nominate up to three books at a time. Basically, Amazon is crowdsourcing their slush pile. That’s not necessarily a bad thing. Baen does something similar at the Baen Bar, as I understand it. But I wince to think of the campaigning and clumsy self-promotion Amazon’s approach will likely create.
The publishing contract is for five years, and includes a $1500 advance and 50% ebook royalties. No indication of whether or not the terms are negotiable. For that $1500 advance, Amazon gets “the exclusive, irrevocable, worldwide right to publish e-book and audio editions of your Work, in whole and in part, in all languages, along with those rights reasonably necessary to effectuate those rights” for the duration of the contract.
(Data points: $1500 isn’t a bad advance for a small press, though I’d want to negotiate the rights grab. However, $1500 would be unacceptably low from a major publisher. Also, it’s not at all unusual to get a $1500 advance for a book’s English language audio rights alone.)
I find it curious that the ebook royalty rate is 50% for direct sales, lower than the 70% rate most self-published authors get for their e-books on Amazon. That royalty rate is definitely better than most traditional publishers offer. However, Kindle Scout royalties for third party sales are 75% of net, which is less desirable.
Clause 13 makes me rather nervous. “You acknowledge that we have no obligation to publish, market, distribute or offer for sale your Work, or continue publishing, marketing, distributing or selling your Work after we have started doing so. We may stop publishing your Work and cease further exploitation of the rights granted in this Agreement at any time in our sole discretion without notice to you.”
So the author gets a small advance with a good royalty rate for direct sales (though not as good as you’d get by publishing it yourself). You may receive some Amazon marketing, which is potentially helpful and important. But then again, you may not. Amazon also has the right to give up on you at any time, per clause 13. The author is stuck with the contract for at least two years, at which point you can request the reversion of your rights.
What I don’t see is any indication of what Amazon provides when they publish the book. Do you get an editor? A copy-editor? How much will they invest in cover art, if anything? What sort of publicity might they offer, and will that publicity extend beyond the borders of Amazon?
That makes me very uncomfortable. The whole thing feels a bit like a chimera of traditional and vanity publishing, combined with a manuscript display service.
I could be wrong. It looks like they’re just rolling this sucker out, so it’s possible the terms will be revised, or that more information will be forthcoming. But right now, I definitely wouldn’t recommend this as a top choice for new writers looking to get published.
ETA: Author Beth Bernobich contacted Amazon, and passed along the following information: “The book and cover must be ready to publish when you submit. So, they do not provide any editing, copyediting, or proofreading. Nor any cover art or design. And that contract? Non-negotiable. If you submit, it means you agree to the contract as is, and you cannot back out.”